Tired of seeing your competition in the media? Want to see YOUR name in the media? Help is on the way!

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    Instead of hiring an over-priced public relations firm, a cleaning products company owner in New Jersey secured a list Wall Street Journal reporters. With not one media contact on the face of the earth, he started calling calling the reporters listed.

    A few weeks later, his products were featured in a full-page story in The Wall Street Journal. A few days after that, they were discussing his cleaning products on CNBC.

    A few months ago, he rang the opening bell at the NASDAQ stock exchange.

    Such is the power of effective public relations.

    That's the power you need to be wielding.

  • How do press releases build business and increase sales?

    Awareness
    Awareness
    The more people that know about your business, the more business you'll do. It's simple - casting a wider net results almost always results in catching more fish. Increasing your visibility will lead to more prospects and more business.
    Leadership
    Leadership
    People love to do business with the company or brand they think is the leader. How do you convince people that you're the leader in your niche? One way is to be in the media offering comment on relevant news while developing relationships with reporters and outlets.
    Connections
    Connections
    Being more visible in the media will bring more people to you. Why? Two reasons: 1. More people will see you who would not have otherwise, and 2. People will seek you out because of the leadership status of being in the newspaper, on the radio, etc.
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  • Leap in credibility

    Let's face it, getting in the newspaper, on the radio or TV is a challenging prospect. It's hard because it's valuable.

    We recently had a clients quotes in the business section of a small local daily newspaper. People approached him for days afterward at business events saying "Hey, I saw you in the paper."

    That's huge.

    The instant leap in credibility and legitimacy is undeniable. Our clients have already experienced this and you can too - without paying the monthly retainer! You have the power to establish a higher profile with local media outlets and garner the type of publicity you deserve.

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  • Consider this...

    5 ways your business could grow by using press releases and public relations

    • Expertise - If you're featured in the media and offering insight on stories, then you're perceived as the expert.
    • Visibility - Getting your business or brand in news stories will exponentially increase its visibility and recognition.
    • Credibility - Make a few media appearances and you'll be more trusted and seen as a strong, credible operator.
    • Legitimacy - Those around you - including the competition - will stand up and take notice after seeing you in the media.
    • Profitability - More visibility, more prospects, more profits. It's all about the bottom line. This is no different.
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    Remember...

    • Reporters, editors and producers are looking for interesting stories everyday.
    • Local media outlets are interested in local news, local perspectives and local impacts of national stories. Use that to your advantage.
    • Building targeted contacts and being a resource will earn you respect and get you in the story much faster than scatter-shot approaches.

    Getting your name in the story and increasing your media mentions will increase your business. But, it's one story, one contact, one quote at a time. With each mention, you build momentum, legitimacy and credibility amongst your prospects, peers and competitors.

  • But why THIS training versus all the others out there?

    Effective
    Effective
    I've spent more than 13 years in publicity and marketing. I've had the pleasure to work with journalists, editors and producers all over the world. I know this information in the audio training will make a difference for you and your business.
    Portable
    Portable
    Your immediate download is an MP3 file. Listen to the 30-minute training on your computer, iPod, other MP3 player or burn a CD for the car or home stereo. The training goes anywhere so you can learn and work on increasing your visibility anywhere you go!
    Affordable
    Affordable
    At a price of just $19, this audio training is a smart, affordable investment. If you implement the simple techniques and ideas contained in the training, it will be hard for your business not see an increase in visibility, credibility and profitability. For the price of lunch, you could be your own publicist!
  • What is 5 Reasons

    So, what is this "5 Reasons" thing all about?

    "5 Reasons Why Every Business Should Issue Press Releases" is a 30-minute audio training.

    Available as an MP3, it is an instant download training that reveals the 5 main reasons your business or brand should consider using press releases to increase your media mentions, and along with it, your visibility, credibility and profitability.

    You not only get the "why" of press releases with your audio training, you get the "how" of press releases. Each of the 5 reasons comes with next steps, best practices and ideas for you to launch a campaign of high quality, newsworthy press releases.

    The audio training comes with a 30-day money back guarantee. Not satisfied with the training? Have a question about something in the training? Just call me at 480-430-0301. I'd be happy to answer any questions and if you're unhappy with the training, I'll refund your money no questions asked.

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  • How to get started and be successful with this program...

    • Download the audio file.
    • Listen at home, in the car or at the office.
    • Develop a 90-day publicity plan using "5 Reasons."
    • Execute the plan and raise your visibility.
    • Crush the competition.
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  • 30-Day Money Back Guarantee

    30-Day Money Back Guarantee

    We want you to be profitable using "5 Reasons." We're willing to back it up.

    If for any reason you are not completely satisfied with "5 Reasons Every Business Should Issue Press Releases," we'll refund 100% of your money, no questions asked.

    You can call us anytime with questions, comments or refund requests:
    480-430-0301. Yes, I will answer!
  • Signature

    I hope you'll consider using public relations as a way to propel your business into the spotlight. Everyday, small businesses, brands and organizations are featured, quoted or included in media stories. Are you ready to be next?

    Best,

    PS - We understand you may have doubts about the potential for a series of high-quality, well-written press releases to bring you media coverage and attention, or even doubts about the quality of the lesson we're offering. Give our training a try. If it's not for you, call me directly at 480-430-0301 and I'll give you your money back. I want this to be no risk, all reward for you.
    Give it a try...you'll be happy you did.

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